Here's the thing: Armageddon can be totally fun, just like our tagline suggests. It's kind of like whistling in the dark, dancing on a grave, laughing in the face of tragedy. No matter how messed up your life is, it's infinitely better than if the world was in the middle of an apocalypse - be it alien invasion, nuclear holocaust, ecological crisis or something we haven't even thought of yet.

From this general idea springs a love of end-of-the-world scenarios in books, movies, television and real-life near misses. We love to toy with the idea as a culture. And for the group of us writing for the site, it's a great means of escapism and an ideological game: how would the end of the world go, exactly?

The players

Angie McKaig
A serial entrepreneur, web guru, online business consultant, writer and professional photographer, Angie has been in love with the End Of The World(tm) for years and it's her go-to "comfort food" in times of crisis: there's nothing better than Indian food, wine, good dark chocolate and a movie where ninety percent of the population is threatened. She originally coined the term "I LOVE it when the world ends!" - hence, the site's title.

If she could choose her own end-of-the-world scenario, it would probably be plague, since the rest of the world's resources would end up largely untouched and help with the rebuilding. It's possible that this is also because it means she could have all the Tiffany and Gucci she wants but without the price tag. But cleaning up all of those dead bodies would be gross, and she'd prefer someone else to have to deal with that mess. Anyone?

Chris Gray
Science fiction addict, knowledge junkie and IT professional, Chris has been preparing for the End of the World(tm) since early highschool when he read Z for Zachariah and Lucifer's Hammer and decided he might as well be prepared for the inevitable. (He would totally be the guy in Lucifer's Hammer burying all the books in the septic tank.)

If he could choose his own end-of-the-world scenario, it would probably be technological collapse (think one giant, world-affecting EMP) because then he would get to use all of the low-tech skills he's always wanted to learn: hunting, trapping, beating his chest and poking fire with a stick.